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Tatyana D. Odinokova, Jelena Lukjanova, Valentina Djakona
Innovative Activity of Small and Medium-Sized Enterprises as a Factor of Economic Growth
Summary:
The article focuses on the innovative activity of small and medium-sized enterprises and on their role in the economy of Latvia. Despite the economic growth, which has been observed in the national economy during recent years, the...
The article focuses on the innovative activity of small and medium-sized enterprises and on their role in the economy of Latvia. Despite the economic growth, which has been observed in the national economy during recent years, the innovative activity of most enterprises remains rather low. The transformation of the Latvian economy in the context of modernization implies the increase in its competitiveness on the European and global markets and therefore leads to the increase of the role of SMEs.
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Mariana Ianeva, Ralitsa Georgieva
Managing the Business Tourism as a Prerequisite for Sustainable Growth
Summary:
The present paper aims to explore and analyze the possibilities of diversifying the supply of travel agencies by creating specialized products as a factor for achieving economic efficiency on the overall activity of the enterprise....
The present paper aims to explore and analyze the possibilities of diversifying the supply of travel agencies by creating specialized products as a factor for achieving economic efficiency on the overall activity of the enterprise. The implementation of sustainable growth management strategies is a turning point for developing a competitive advantage for both tourist areas and companies in the conditions of market homogeneity. Specific application of the ways of overcoming the homogeneity of supply was found in the specialization of the tourist companies to create programs related to the business tourism and its components, an integral part of the dynamic development of the national and international economy.
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Borislav Atanasov
Providing of Consumer Value Through the Price
Summary:
The price is an element which is present in every sale-trade. It is a source of information for the price offering of goods from the same or similar commodity groups, and it is a criterion when the different alternatives are...
The price is an element which is present in every sale-trade. It is a source of information for the price offering of goods from the same or similar commodity groups, and it is a criterion when the different alternatives are compared and chosen. Therefore it participates in the process of creating and providing of consumer value. Different approaches of providing of value through the price, published in the literature and applicable to the retail trade are presented in the article. Based on that, the differentiated value through the price for every approach derived from the end users in the purchase process is also brought out.
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Yuriy Kuznetsov
Implementation of Best Practices of a Protection of Internet Infrastructure of the High Schools in Bulgaria
Summary:
The communications infrastructure of universities is a target of constantly increasing and new in type attacks and threats. The implementation of best practices of protection of the public information infrastructure leads to...
The communications infrastructure of universities is a target of constantly increasing and new in type attacks and threats. The implementation of best practices of protection of the public information infrastructure leads to increasing its security and provides effective data protection. The analysis of the implementation of these practices at universities in Bulgaria shows that adequate attention to information security in this type of organizations has not been paid.
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Pavel Valeriev Dimitrov
Possibilities for Optimizing the Technical Reserves Related to Motor Third Party Liability Insurance
Summary:
In recent years, Motor Third Party Liability insurance has been leading in terms of premium income earned on the Bulgarian insurance market. This requires the creation of significant amount of technical reserves by insurers....
In recent years, Motor Third Party Liability insurance has been leading in terms of premium income earned on the Bulgarian insurance market. This requires the creation of significant amount of technical reserves by insurers. Optimizing their size is a priority for any insurance company.
The article describes some problems related to the implementation of the Motor Third Party Liability Insurance in Bulgaria. The main problems in this connection come from existing regulations within the country. The article also proposes possible solutions for optimizing the amount of technical reserves such as: introduction of the Bonus - Malus system; on-line sale of the insurance policy; eliminating the requirement to stick a holographic sticker on the vehicle glass.
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