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  Legislation On Ensuring Fair Competition in Trademarks

  The purpose of developing trademarks as a tool in economic activity and in marketing practice, in particular, is to establish a distinction for the products of its owner, serving both his/her interests and those of consumers as concerns to the absence of delusions and unambiguous awareness of the origin of goods and services. However, how this ... The purpose of developing trademarks as a tool in economic activity and in marketing practice, in particular, is to establish a distinction for the products of its owner, serving both his/her interests and those of consumers as concerns to the absence of delusions and unambiguous awareness of the origin of goods and services. However, how this differentiation is achieved and protected in a regulated way against deliberate or apparently good faith encroachments is the subject of legislation that does not always manage to set clear criteria and at least needs several points of view and interpretations. In this context, the article derives and interprets selected texts from the most important national and international normative acts (such as the Paris Convention, the EU Regulation and the local competition law), and at the end points out an exemplary litigation that arose on the basis of "similarity" to a well-known brand, considered unfair competition.

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  Degree of Differences in the Structure of Government Expenditure for the Provision of Collective Services Between EU-26 and Bulgaria

  The main goal of this article is to examine the differences in the structure of the expenditure of the “Central Gorvernment” sub-sector by functions of the classification of the functions of state government (COFOG) between the EU-26 and Bulgaria in the period 2007 - 2021 and, on this basis, to analyze the conducted public policies in the field of ... The main goal of this article is to examine the differences in the structure of the expenditure of the “Central Gorvernment” sub-sector by functions of the classification of the functions of state government (COFOG) between the EU-26 and Bulgaria in the period 2007 - 2021 and, on this basis, to analyze the conducted public policies in the field of providing collective services for the benefit of society, aimed at increasing public welfare. To realize the set goal, an integral coefficient of structural differences is used. The obtained results indicate that during the analyzed period there are significant differences in the structure of certain expenditure by functions of the COFOG between the EU-26 and Bulgaria, which in turn is the reason for differentiation in the public policies implemented between the EU and Bulgaria.

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  Sharing Economy – Characteristics, Consumer Practices and Measurement

  This study examines the changes in the economy reflected in the sharing economy concept. Since the beginning of the 21st century, it has become an important part of the world economy posing a number of challenges to the operating companies and regulatory bodies. The development of the sharing economy has led to the transformation of many sectors ... This study examines the changes in the economy reflected in the sharing economy concept. Since the beginning of the 21st century, it has become an important part of the world economy posing a number of challenges to the operating companies and regulatory bodies. The development of the sharing economy has led to the transformation of many sectors and to some changes in the way a number of businesses operate. In consumer models, attention is being paid to sustainable (green, moral) consumption. The aim of the study is to characterize and clarify the importance of the sharing economy. The study focuses on: presenting the main characteristics of the sharing economy, clarifying the factors that underlie its emergence; examining the consumer practices that distinguish it, as well as the ways of measuring and assessing it.