Yoana Petrova
Discrepancies upon Combining Individual and Group Behavoiur in the Organization
Summary:
The activity of certain organization can be determined as effective, if its members have accepted behaviour that stimulates the achievement of common goals. The combination of individual and group behaviour is a complicated and in certain cases continued process which can be accompanied by a variety of difficulties. There exist variants, in which there is a contradiction available between the individual and group. They ensue from: the individual characteristics of each man, his requirements to himself, his value system, his self-assessment, mode of action, aims that he has set to himself, his manner of behaviour and education. It is necessary to try to find ways and means of their overcoming. The combination of the both types of behaviour imposes adapting of a particular individual to the group, subjugation and sometimes denial of the own opinion with the purpose of accepting of the group one. For this purpose the specific ways and means of overcoming the mismatches between the individual and group behaviour in the organizations are pointed out in this article.
